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Illustration of an AI agent holding a delivery parcel within a structured digital interface, representing agentic commerce enabled by the Universal Commerce Protocol.

Agentic Commerce and the next phase of online retail

Agentic commerce introduces a new way for AI systems to interact with online retail. We're looking at the role of the Universal Commerce Protocol in that shift.

Flat vector illustration showing a shopper beside a shopping cart interacting with an AI-powered digital storefront on a screen, representing guided ecommerce and personalised digital customer experience.

AI and hyper personalisation in ecommerce customer experience

Artificial Intelligence is changing ecommerce customer experience, moving personalisation beyond segments and towards behaviour, data and intent.

Person standing inside a digital retail space where physical and online shopping experiences are connected through AI.

Phygital retail and how AI connects store and digital journeys

See how AI is helping retailers connect instore behaviour with online journeys to make unified phygital user experiences.

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5
min read

Unwrapping the truth about holiday sales data

8
min read

How false declines hurt more than actual ecommerce fraud

6
min read

Voice shopping reveals what your data hides

6
min read

Why social commerce demands a new kind of strategy

3
min read

On-demand Webinar: The Full CX Journey Breakdown for 2026

7
min read

Phygital retail is reshaping modern shopping

5
min read

6 Black Friday blind spots retailers miss

6
min read

The simple navigation test your website should pass

5
min read

All shoppers want for Christmas is a hybrid retail experience