RETAIL Consulting

Retail consulting services for a true omnichannel experience

You’re under pressure to improve conversion, reduce friction and keep customers engaged across channels as part of a connected customer experience.

Data is often the constraint. When it’s fragmented, omnichannel journeys don’t hold up and AI becomes difficult to apply. We help you get it into shape, so changes are easier to deliver and have a clear impact on conversion and revenue.

How we help

What we help retailers achieve

We work with retail and ecommerce teams to make their platforms more flexible and easier to scale. That means connecting journeys across channels, improving how personalisation is applied, and introducing AI in a way that supports faster delivery and stronger commercial performance.

Unifying customer data & product data

Customer and product data sit across multiple systems. We bring it into a single customer view, so teams work from the same information and journeys run consistently across channels.

Delivering hyper-personalised customer journeys

Personalisation depends on accurate data and connected journeys. We help you move beyond basic segmentation, so customers see the right products, content and offers at the right time.

Building seamless omnichannel experiences

Customers move between store, app and web without thinking about it. We help you connect those journeys, so availability, fulfilment and experience stay consistent at every step.

Supporting continuous improvement post-delivery

Retail environments don’t stand still. We help you identify where performance drops and make ongoing improvements without disrupting trading or introducing new issues.

Trusted retail consultancy for leading brands

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See our work

Delivering retail solutions

Getting results for leading retailers

Retail environments demand consistent performance across both peak trading and everyday delivery. Our work focuses on improving customer journeys, connecting platforms and supporting teams as complexity increases.

Why choose sherwen

A retail partner you can rely on

Retail depends on getting the details right and evolving with the times. You need a partner who understands how platforms, data and journeys fit together, and who stays close to the work as things evolve.

01 - Boutique, by design.

We work alongside your team with experienced people who stay close to the details, respond quickly, and don’t disappear behind layers of account management.

02 - Over 25 years in retail.

We’ve worked across ecommerce, platforms and store operations long enough to understand where things break and what it takes to fix them.

03 - From idea to delivery.

We stay involved beyond initial planning. That means changes are carefully considered and delivered in a way that ensures they perform from day one.

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Speak to a retail consultant

We'll give you a honest view of where things stand and what needs attention.

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IMPLEMENTING AI

Where to start with AI implementation

AI influences how customers search, compare and buy.

We're seeing retailers starting to apply it across search, merchandising, service and guided selling, but many are not set up to support it properly.

That’s where things get difficult. If data isn’t reliable or journeys don’t connect properly, AI won’t deliver what you expect.

The first step is understanding where you stand today.

Our AI readiness assessment gives you a clear view of what’s in place, what’s missing, and where to focus next.

Unite your platforms

Bring your customer experience into one system with Salesforce

Salesforce enables a single view of your customer across commerce, service and marketing, so every interaction is based on the same data. Customer journeys run across channels using shared data and logic, rather than being stitched together across separate systems.

That means pricing, availability and fulfilment stay consistent across touchpoints, manual work between systems is reduced, and new capabilities can be introduced without disrupting existing journeys.

More about Salesforce
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